Live webinar with Katie Bullon, CEO and Founder of Activ Marketing
Wednesday 9th September, 12:30pm to 1:00pm
A few years ago, Sian was doing everything herself. Strategy, delivery, admin, invoicing, new business, all of it, on top of running a household. She’d built a marketing business that worked, but she was the only one holding it up, and there simply weren’t enough hours to build it any further.
If you’re running a single service agency or a freelance marketing business you’ve built from scratch, that will probably sound familiar. You’re good at what you do. Clients are happy. But there’s a ceiling somewhere above you, and you feel it every time a client asks for something outside your specialism and you have to say no, or scramble to find someone who can help.
That’s what this webinar is about. Not leaving your business, and not starting again. Just growing what you’ve already built, without having to do it all yourself, the way Sian did when she joined Activ as an own label partner franchisee.
Clients want one partner, not five suppliers
More and more, clients don’t want to manage a PR agency here, a designer there, and a freelance strategist somewhere else. They want one trusted partner who can cover the whole picture. If you can only offer one part of that picture, the gaps cost you clients, even when your own work is excellent. It’s part of what Sian ran into before she changed how she worked.
Why doing it all yourself quietly caps your growth
It’s rarely about talent. It’s about capacity. Strategy, delivery, admin, invoicing and new business all landing on one person eventually means something gets dropped, usually your own time. Sian tried outsourcing bits of the work to freelancers to free herself up, but the costs added up and the reliability wasn’t there. Growth stalls not because the ideas run out, but because there simply aren’t enough hours to build everything a bigger business needs.
What changed for Sian
Joining the Activ Partner Franchise didn’t mean starting again. Sian kept the business and the clients she’d already built. What changed was everything sitting behind her, a full suite of services, systems and support, so she could start saying yes to work she’d previously had to turn down, including specialist services like SEO that she couldn’t have delivered alone. Enquiries grew. So did her confidence in taking on more.
“I work less and earn more,” she says now. Not because she’s doing less for her clients, but because she’s no longer the only one doing it.
What this session actually covers
Before Sian joins, the first twenty minutes are proper training, useful whether or not you ever pick up the phone to Activ afterwards. Here’s what’s covered:
- Three signs you’ve hit the ceiling, and what they actually mean, it’s rarely talent, it’s almost always capacity
- A quick framework, three honest questions, to work out whether you genuinely need a partner behind you, or you’re just having an off month
- Practical, ready to use ways to package a fuller offer, starting the same week you watch this, whether you ever work in partnership with anyone or not
A live conversation with Sian
Towards the end of the session, Katie will be joined live by Sian to talk honestly about what actually changed, not the highlights reel, the real day to day difference, and to take your questions live.
Wednesday 9th September 2026, 12..30pm – 1pm
Who should come along
This one’s for solo marketers and single service agency owners who’ve built something that works and want to know what it looks like to grow it further, without doing everything themselves. Whether you’re a one person operation or leading a small team, if you’ve ever turned down work because it fell outside what you personally deliver, this is worth thirty minutes of your time.
What you’ll take away
By the end of the session you’ll have a clearer sense of why clients are increasingly choosing one full service partner over several specialists, what actually caps growth for solo marketers and single service agencies, and what it looks like in practice to have a full suite of training, systems and support behind your business, told firsthand by someone who’s lived every part of it.
It’s free, it’s thirty minutes, and there’s a live Q&A with both Katie and Sian at the end. You will also learn how to take advantage of our 30 day free trial of our system so you can get a real feel for what life with an Activ back office to your business feels like.