Sustainability
The Great Green Initiative
Our commitment to a greener future at Activ Marketing.
Our commitment
A greener future at Activ Marketing
Here at activ Marketing, we’ve always believed in doing our bit for the planet. Looking after the environment isn’t just a trendy add-on for us – it’s been a fundamental part of how we do business from the very beginning.
Infrastructure
Choosing our servers wisely
When it comes to our servers, we’re tremendously mindful of their environmental impact. That’s precisely why we meticulously select providers who share our green ethos and are taking meaningful steps to reduce their carbon footprint.
Our technical infrastructure decisions are guided by sustainability considerations at every turn.
Hosting partner
Proud to be a Cloudways Gold Partner
We’re absolutely delighted to be a Cloudways Gold Partner. Like us, Cloudways thoroughly understands the importance of sustainability and has forged an impressive partnership with the extraordinary organisation, One Tree Planted, who are conducting remarkable work to reforest our precious planet.
This collaboration enables us to contribute to global reforestation efforts whilst delivering top-notch hosting solutions.
Green hosting
Our Green Web Foundation stamp of approval
You can have complete peace of mind knowing that our website is hosted sustainably. We proudly display our Green Web Foundation certificate in the footer, it’s our cherished badge of honour that demonstrates our unwavering commitment to a greener web.
By serving our website through Cloudflare’s energy-efficient network, we ensure the most environmentally responsible delivery to your screen, minimising unnecessary resource consumption.
Conservation partner
Partnering with Plantlife UK
We’re thoroughly thrilled to be working alongside Plantlife UK and supporting their brilliant “Adopt a Plant” scheme. They’re undertaking crucial work to protect our wild plants and fungi, which form the backbone of our native ecosystems.
Unlike many carbon offsetting and tree-planting initiatives that encourage monocultures, which can severely damage soil health and disrupt local wildlife ecosystems, Plantlife have carefully curated a nuanced, scientifically-informed approach that supports the environment in a truly natural and holistic way.
Their programmes recognise the intricate relationships between plant species, soil microbiomes, and wildlife habitats, ensuring a balanced approach to conservation that benefits the entire ecosystem rather than simply ticking a corporate responsibility box.
