Resources
Explore before you decide.
Starting or scaling a marketing business is a significant step. Our resources are designed to help you understand the market, strengthen your business thinking and get a realistic feel for life as an Activ partner.
Blogs and insights
Practical thinking for marketers who want to build a stronger business.
When Lisa and her husband first joined Activ, the plan was simple. Their graphic design…
What Clients Want From a Marketing Partner: Subscription and AI Free live training webinar with…
Why We Built Activ as a Franchise, Not Just Another Marketing Agency Every marketing business…
Webinars
Learn from the people building and living the model.
Join upcoming live sessions or request access to selected replays. Topics include building a scalable marketing business, Activ Flow demonstrations, self-employment, franchising and candid partner Q&As.
International Women's Day 2026
In celebration of International Women's Day 2026 we ran a special session with three of our franchise partners. Click to watch session.
activ Marketing Franchise Opportunity
Our CEO hosts a live webinar introducing the activ marketing franchise opportunity. I support of the activ network. Click to watch session.
Video resources
See how we support you behind the scenes.
Real training. Real systems. Real people. Choosing how to build your marketing business is a big decision, this library gives you a transparent look at how Activ partners are supported every day.
A look inside your training
activ’s Accelerator Programme
Networking 101 & Getting Started
Franchisee stories
Lisa Smith
Lou Eddy
Women Building Marketing Businesses Together With Activ
Life inside the network
Franchising Your Freedom
The Benefits of Joining activ
activ’s Annual Franchise Forum 2025
As seen in Forbes, Business Insider, Brand You, BFA, Elite Franchise, What Franchise, Franchise Local and Family Friendly Working
Events
Meet the team and experience the community.
Activ hosts and attends online and in-person events throughout the year, from discovery sessions and business-building workshops to franchise exhibitions, partner meet-ups and industry events.
Frequently asked questions
Clear answers before the first call.
Investment & what's included
What's included in the upfront investment?
Every route includes everything you need to launch and run a marketing business: systems, training, support and resources, tailored to the level you choose. The full breakdown for each route is in our brochure, so you can see exactly what’s included before you commit to anything.
When do monthly fees begin, and what do they cover?
Your Monthly Management Fee doesn’t start until month seven, giving you time to get fully up and running first. From then, it covers full system access, your Kora AI assistant, ongoing support from the head office team, the entire training library, twice-monthly webinars, the Annual Franchise Forum, our partner community, and support for client meetings. It also includes your website, email hosting, full CRM access with the ability to send up to 50,000 emails a month, and our complete framework for selling in services to clients. Costs only change if you choose to delegate more delivery work to us.
What's actually in the tech stack?
Everything you need to run a full marketing agency lives in one place, no stitching together separate subscriptions yourself. Activ Flow is your all-in-one system for clients, campaigns, community, learning and support, and we’re constantly adding new features so you never have to build or buy anything extra. Our support system covers everything from technical help to hosting and servers. Behind it all sits a full website development toolkit, so you can build far more than a site, think forms, funnels, quizzes and more.
Is funding available?
Instead of external funding, we offer flexible ways to pay your upfront fee, in three instalments or six. We’ll talk through which works for you when it’s time to sign.
Territory, leads & earnings
How does the territory model work, and can I expand later?
Your territory is mapped out for you using dedicated software, so you get the strongest possible area from day one. If you outgrow it, you can expand later. We also support you with ongoing marketing and lead generation campaigns, happy to go into more detail on a discovery call.
Do most partners reach profitability in year one?
For the right person, whether starting fresh or already at capacity in their own business, this model is built to help you grow quickly. Once you’ve signed an NDA, we can share verified figures so you can see what’s realistic for your first few months as an agency owner.
What can partners realistically expect to earn?
We keep detailed, realistic figures for exactly this reason, but only share them once you’ve signed an NDA, alongside our income forecast calculator, so you can play with real numbers for your own situation. Ask us about it on your discovery call.
How many clients do partners typically have?
It depends entirely on the stage you’re at and the pace you want to grow. In the first six to twelve months, a handful of clients is a normal, healthy starting point. Once established, partners across the network range widely, some comfortably manage a smaller, higher-value client base, others scale into the hundreds. We’ll help you work out what the right size looks like for the business you want to build.
Can I sell the business on later?
Yes, your territory is genuinely yours to build and, in time, to sell on. The full terms sit in the franchise agreement, we’re glad to talk you through them during discovery.
How it works day to day
Do I need to be a marketing generalist?
We deliberately built Activ around the full range, not narrowing to one specialism. Clients want one partner who can cover everything, if you can’t, they’ll go elsewhere for the rest and take the revenue with them. Our model turns what could be one specialist skill into a genuinely full-service offering, so you’re never leaving money on the table.
Which franchise model is right for me?
It depends on whether you are starting fresh, building a consultancy, or already trading. See The Opportunity page for a full comparison.
Can I keep my existing brand and clients?
Yes, this is exactly what the Activ Partner route is built for.
Can I sign under a Limited Company? Can someone else be involved day to day?
Yes to both. Many partners operate through a limited company, and we’re happy to talk through what works best for you. A spouse or business partner can also play a day-to-day role, we’ll cover exactly how on a call.
How does head-office delivery work?
You remain the trusted lead for your clients, while a specialist team supports delivery, capacity and technical work behind the scenes. You’re never locked into one way of working, depending on the project, you can flex between models, so you decide how much you deliver yourself versus how much sits with our team. We walk through exactly who’s responsible for what during discovery.
Does pricing change if I deliver myself vs. delegate?
Yes, how much you choose to delegate to head office affects both pricing and your margin. We’ll walk you through exactly how the splits work.
How much time should I commit?
There’s no single answer, because there’s no single way to do this. Some partners build this around family life part-time, others go all in full-time. What we promise is a framework that lets you grow without burning out, so results don’t depend on you working every hour of the day. We’ll help you find the shape that works for you before you commit to anything.
What training and ongoing support are provided?
The Accelerator Programme, monthly training, live Q&As, coaching and direct guidance from the team, plus Kora for instant support whenever you need it. Every live session is recorded too, so you’re never stuck if you can’t make it live.
Joining, timing & the network
How long does the recruitment process take?
This varies for each person. See What Happens Next on The Opportunity page for the typical steps. You can start onboarding at any time of year, though we recommend timing your launch ahead of our two busiest periods, September and January, so you’re fully up and running before enquiries peak.
Why do some prospects not go ahead?
Honestly, it’s often timing rather than fit. This has to feel right for both sides, and that sometimes takes longer for one than the other. It’s not unusual for someone to say no and come back a year later once the timing’s right, we’re always glad to pick that conversation back up.
Why do partners leave? What are the biggest early challenges?
Very few partners leave, and those who have moved on did so for personal reasons like retirement, not dissatisfaction. Where new partners sometimes need extra early support is knowing where to start with everything available to them, and getting comfortable with proposals and admin, which is exactly why we built dedicated onboarding modules and Kora, our AI assistant, which can turn a multi-hour proposal into a 30-minute job.
What happens after I launch?
Ongoing training, tools, community and head-office support continue for the life of your Activ business. Our twice-monthly huddles keep everyone connected, and the team’s been together a long time, several of our longest-serving people have been with Activ longer than our CEO, with decades of combined experience between them.
Can I attend the Annual Franchise Forum or a huddle before joining?
The Forum and our huddles are for franchise partners only, they involve confidential client information shared within a close, trusted community. What we offer prospects instead is our discovery sessions, and where possible, a call with an existing partner so you can hear what it’s really like before you commit.
Is there a genuine free trial?
Completely. You get 30 real days inside the system, enough time to properly explore our training library and videos, get hands-on with Kora, and see exactly how the CRM could work for your business. Not a demo, the real thing.
Does the Solo Power quiz lead anywhere?
It’s a genuine starting point, not a gimmick. It helps you see where your business could be stronger, in ways we can directly help with. However you score, the answer’s the same: that’s exactly where Activ comes in.
Still have a question?
Get in touch
Book a discovery call for an open conversation, or reach us directly using the details below.
Address
W2 Business Centre,
Wellington House,
Wellington St,
Cardiff
CF11 9BE